B2B mobile ordering app for wholesalers
A B2B mobile ordering app allows professional customers to place orders while they are working. In many wholesale environments, orders are not placed behind a desk but on a construction site, in a workshop, in a store or while checking stock in a warehouse. A mobile ordering app supports these situations by making it possible to find products quickly, scan barcodes and add items to an order within seconds.
The B2B mobile ordering app for wholesalers within the Heart.work platform is designed specifically for these practical ordering scenarios. Customers can search, scan or navigate through the assortment and place orders directly from their phone. Product information, prices and availability follow the same logic as in the B2B webshop for wholesalers, ensuring that both channels operate within one consistent environment.
Orders placed through the mobile app flow directly into the ERP, allowing logistics and administration to continue through existing workflows.
Designed for ordering during daily work
Wholesale customers often place orders throughout the day. A mechanic may discover missing parts while working, a store employee may scan items that need replenishment, or a contractor may add products to an order while visiting a project site.
The mobile ordering app supports this behaviour by focusing on speed and simplicity. Users can find products quickly through search or by navigating structured categories. Product cards present only the information that is relevant for ordering, allowing quantities to be added immediately without unnecessary steps.
Because the app operates within the same platform as the webshop, customers always see the assortment, prices and agreements that apply to them.
Barcode scanning for fast order entry
Many wholesale environments already use barcodes on products, shelf labels or packaging. The mobile ordering app uses the phone’s camera to scan these barcodes and immediately retrieve the corresponding product.
After scanning, the product appears with the relevant price and availability information. Quantities can be added instantly and the item is placed in the user’s shopping cart. This makes the app particularly useful in situations where speed is essential and manual searching would take too long.
Barcode scanning turns the app into a practical tool for replenishment and operational ordering.
Managing orders throughout the day
Orders in wholesale environments are often built gradually. A customer may add items to the cart during the day and send the order when everything is complete.
Within the mobile app, the shopping cart is linked to the user account and synchronised in real time with the B2B webshop for wholesalers. A user can therefore start an order on the phone and later review or complete it on the webshop, or the other way around.
Because both channels operate on the same platform, product data, pricing logic and order history remain consistent across devices.
Prices and availability based on ERP data
The mobile ordering app uses the same ERP-driven foundation as the webshop. Products, customers and customer-specific net prices originate from the ERP and are applied automatically within the app.
Additional price types can be displayed depending on the configuration. Inventory information and delivery indications can also be shown according to the setup defined within the platform. This logic is explained further within inventory and delivery information.
As a result, the mobile ordering experience reflects the same commercial agreements and operational data used by the wholesaler internally.
Part of a connected ordering environment
The mobile ordering app is not a standalone tool. It operates within the same platform as the webshop and the central backend for B2B ecommerce wholesale, where assortments, users and configuration are managed.
This structure ensures that mobile ordering remains aligned with the broader digital ordering environment. Customers experience a consistent way of working across devices, while the organisation maintains one coherent system for digital commerce.
For wholesalers that want to integrate ordering into their own frontend or website, the same commerce logic can also be accessed through headless B2B ecommerce for wholesalers.
Together, these options create a flexible ordering environment that supports the practical reality of wholesale operations.
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